What is Positioning? The backbone of an effective marketing campaign is positioning and it is THE MOST important consideration when selling a home. Proper Positioning can be summed up as the who, what, where, and how of portraying your home for sale to the general public. WHO: We need to identify and define who the […]
Selling Your Home Fast If you want to sell your home fast (trust me, you want to sell it fast) then it’s imperative that you get as much exposure as possible within a short timeframe. How do we do this? In a nutshell: we use the internet! Years ago, the traditional method of selling homes […]
WHAT DO I MEAN BY MARKET TIME? If you want to make the most money you can when selling your home, you need to keep a careful eye on Market Time. Market time is simply how long your home has been listed for sale on the market. Generally, homes that sell faster tend to get […]